Hmm... Of The Day

I couldn't find one that said "craft beer." But you get the point.

 

The Exquisite Forest - An Idea That Doesn't End. Hmm...

The flippen annoyingly talented geniuses at Google’s Creative Lab have teamed up with London’s Tate and Science Museums to produce This Exquisite Forest. A site where you can create short animations that build off of the work of other user's animations eventually creating a collection of narratives visualised as, well, trees. It's inspired by the Surrealist/original hipster parlour game "Exquisite Corpse" where you add a word to a sentence without knowing what a previous person wrote down. Sounds lame, but it's proper awesome actually. So awesome in fact, that it's on display at The Tate. So if you live in London, head there before the Olympic madness begins on Friday. If, like me, you're thousands of miles away, head to their site instead. 
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Celebs Read Mean Tweets About Themselves. Hmm...

Tweets and stones, people. Tweets and stones. 
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The First Film That Gives You, Yes You, A Chance To Play The Lead Role. Hmm...

This. Looks. Incredible. The Beauty Inside is an interactive social film, presented by Intel and Toshiba, starring Mary Elizabeth Winstead, Topher Grace, and, well, YOU if you nail your audition at http://www.facebook.com/thebeautyinsidefilm

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If You Couldn't Finish The Book. Here's The Movie. Hmm...

I've tried to finish this supposedly life-changing book over and over and over again, but it's just so damn boooooooooring. Thankfully, Oscar-winning director, Ang Lee seems to have found a way to make this story a touch more bearable than the novel. Epic, even. If you can get past Tobey Maguire, that is. Life Of Pi opens in Dec.