Sunday, July 8, 2012
Australian bank group, NAB, hot on the heels of their Cannes Grand Prix winning "Break Up With Your Bank" campaign, are back with, of all things, a credit card campaign about rewarding honesty. If I'm honest with myself, I'm not entirely sure what one has to do with the other. That said, it is Sunday morning so I might be a little stupid right now and in massive need of 3 or 4 espressos. Whether you see the link or not, you can't deny it's yet another NAB campaign that puts the bank in a really, really good light, and that's all one could hope for I suppose. That, and coffee. But I already said that. Darn you Sunday morning. Darn you.
Posted by He who says hmm... at 10:30 AM