What Really Happens To Polar Bears That Drink Coca-Cola. Hmm...

Here it is folks, advertising savant Alex Bogusky taking on the biggest brand in the world, but not in a way they'd enjoy. With COMMON, his ad agency for good, he's using his far-reaching influence, creative smarts and seemingly endless resources to send a message to the world about how bad sugar drinks really are for us. With the help of Jason Mraz and some super cool animators, I think he's done a bang-up job.