Day 2 @SXSW. Hmm...

Started the day with a Hacking YouTube talk about how to make vids viral. As we guessed, cats outscored boobs... but not by much.

The speaker's vids have over 180 million views. Yes, this is one of them. I thought about punching and hugging her at the same time.  

I bought a Nike+ Fuel Band. It's awesome and it gets me into a ton of Nike events here at SXSW

See? #winning!

Afterwards we hit this rad place called Frank's. This is their version of a Bloody Mary. They call it a Scarlet Red and instead of celery they use bacon! True story.

They even use bacon in their cookies!

It had been a long morning, so we found some delicious craft beer at a magical local hangout.

It's called Bikinis and yes, all the hot waitresses and bartenders wear bikinis. Surreal and awesome at the same time. I felt a bit dirty taking this photo. Had to be done.

Believe it or not, their food is amazing. Here we have some buffalo chicken wings with ranch dressing. #Mouthgasm!

We then tried to attend a talk about how QR codes are crap but it filled up in seconds. Bummer. We did see this rad Darth Vader rickshaw though... 

And then, Nike+ Fuel Band on my wrist, I got to attend a free screening of LCD Soundsystem's eargasmic movie Shut Up And Play The Hits. 

It's brilliant! You need to watch it... now, in fact. Get off the net and go watch it!

In true SXSW style, we ended the night with some free tacos care of TUMS antacids. I swear, you can go all day here without paying for food or drink. Anyway, that was my day, well a bit of it anyway. Later!