A London Bedroom To 85 Million Views. Hmm...

Started by 15 year old Jamal Edwards in 2006 in his bedroom, SB.TV has grown rapidly in the past year with 150,000 subscribers on YouTube, a fly-on-the-wall documentary series on UK mainstream TV and over 85 Million views thanks to its mix of freestyle, can't-be-seen-anywhere-else, music videos and inside reporting on the UK's music scene. 

Perhaps their biggest success story is that of Ed Sheeran. Two years since he posted a video on the then relatively unknown YouTube channel called SB.TV, almost in desperation, is now one of the hottest new musical talents in the UK, spoken of in high regard alongside peers including Adele, Florence & the Machine and Coldplay.That's viral, baby!