Wednesday, March 2, 2011
So every day for the next who knows how long, a 20 foot tall mural of baseball great Derek Jeter will be carefully repainted to emulate a typical male shaving cycle. Why? For his sponsor, Gillette. On day one, they carefully paint some light stubble; on day two, this is prepped/covered by shaving foam and on day three he is shown once again sporting his famously clean-shaven face. Not bad for a typically boring ad category. See more at World's Biggest Shave on Facebook
Posted by He who says hmm... at 9:04 PM
So those crazy folks at Mentos have launched a new social media campaign called Gum Gallery - a showcase of the gum sculpting talents of seven artists from around the US to promote Mentos' new bottle of gum. Looks like the world's gone Mentos again.
Posted by He who says hmm... at 4:18 AM