Ogilvy & Mather created this print campaign for a Japanese plastic model kit company called Tamiya. It illustrates popular conspiracy theories like Roswell, Marilyn Monroe's Death and The Moon Landing in the form of beautifully considered plastic model kits, "similair" to the kits the company actually makes, with the clever campaign line "Put It Together." These are beautifully crafted. And horribly fake. But beautiful nonetheless. And thanks to them, the Japanese plastic model kit business is safe. Phew! Dodged a big one there guys.
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