Tuesday, November 23, 2010
W+K's OFF-ON Initiative. Hmm...
A few months ago my radonkulously talented friend, Daniel Hirschmann, started working on a project with W+K London. This is what they created: The OFF-ON initiative - encouraging employees to turn off energy consuming appliances, and using the money saved to 'turn on' an orphanage in Nairobi with solar power. How friggen cool?
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