Hmm... of the day

On Wednesday, August 18th, Mother NY helped their client, Target, to take over The Standard Hotel in NYC and put on what they call the "Target Kaleidoscopic Fashion Spectacular." Taking advantage of the glass walls of the hotel, they placed LED lights and a super hot dancer in each of the 66 windows and turned the typical fashion show on its head, leaving people's jaws on the floor. Granted, probably not the best place to have your jaw in NYC, but given the circumstances, it's totally worth it. I'm still amazed that it was for Target. What?